In Samarkand there is a unique treasury of art – the famous creative studio, art gallery «Aysel». It all started with a small art gallery, Alfia, which collected Samarkand artists, who set a significant goal – to conduct a constant propaganda of applied and decorative art of Uzbek masters.

To date, this studio unites members of the Academy of Fine Arts, striking visitors with a variety of valuable works of art, which were carefully collected in the walls of the art gallery for years. Here you can see the craft items handed down from generation to generation, beautiful sculptures, works of art, as well as photographs, the price of which is known to numerous expositions of Moscow and Paris exhibitions.

However, there is a special zest in the studio – the processing of national silk fabrics. This business is given a lot of attention, and the result is completely unique fabrics that are created, decorated and combined with the help of ancient methods, as well as using modern technologies. It is in the walls of Aysel that talented fashion designers and artists create truly unique things that have no analogues throughout the country. Ethnic collections are made through continuous work, which are demonstrated not only at local shows, but also abroad. The created models won such a success that by means of caring people in Samarkand the Fashion Theater was built, where new collections are shown with an enviable constancy. By introducing into the ordinary style entirely new notes, the ethno-direction quickly became popular among European couturiers – today the use of embroideries, nibbles and prints has become one of the fashionable secular trends.